Ad tech, short for advertising technology, refers to the use of technology, tools, and platforms to automate and optimize the process of buying, selling, delivering, and analyzing digital advertising. Ad tech is an industry at the intersection of advertising and technology that brings together advertisers, publishers, and technology companies that develop advertising solutions encompassing various technologies and solutions that aim to streamline and improve multiple aspects of the advertising ecosystem.
Our tech staff and AdOps are formed by the best AdTech and MarTech industry specialists with 10+ years of proven track record!