RTB
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Real-Time Bidding (RTB) & Programmatic: The Same Thing?
New technologies of Internet advertising have opened extra opportunities. Programmatic tools brought many benefits – from controlling what audience the ad is demonstrated to the simplicity of th
Jul 20, 2023 -
Programmatic Advertising 101: 2023 Guide
According to Statista’s research, in 2020, the mobile advertising market reached a record 223 billion dollars worldwide, and according to the latest forecasts, it will reach 339 billion by 2023. T
Feb 10, 2023 -
Success Formula: What Happens When Tech Marries Advertising
Feb 02, 2023