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What’s the difference between an Ad Exchange and a DSP? This article breaks down the critical distinctions between these two vital advertising platforms. Understand the control, customization, and a

Private label and white label products both allow businesses to sell under their own brand, but they differ in customization, control, and cost. Private labeling offers full control over design and ex

Ad networks and ad exchanges connect advertisers and publishers but operate differently. Ad networks bundle inventory for sale, while ad exchanges facilitate real-time bidding on individual impression