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  • What Is Bidstream Data In Programmatic Advertising? What Is Bidstream Data In Programmatic Advertising?
    #Advertisers #Cookies #Publishers #Targeting #Technologies

    The Definition of Bidstream Data  Generally, bidstream data is a powerful instrument for making advertisement campaigns more efficient. It involves specific data that helps advertisers to understand

    Jul 06, 2023
  • Header Bidding&Prebid: Explained Header Bidding&Prebid: Explained
    #Header Bidding #Prebid #Publishers #Technologies

    What is Header Bidding? It is important to note that this is a modern alternative to the old-fashioned waterfall method. Header bidding is an advanced ad-serving technique that helps publishers to of

    Jun 26, 2023
  • 5 Creative Tips For The Successful CTV Advertising 5 Creative Tips For The Successful CTV Advertising
    #CTV Advertising #Success Strategies #Targeting #VideoAds

    Many people have stopped watching linear TV and started paying attention to tablets, smartphones, and PCs. It is more convenient and easier because you can choose programs, films, and TV shows in high

    Jun 08, 2023
  • Top-6 Most Common Programmatic Advertising Types and Formats Top-6 Most Common Programmatic Advertising Types and Formats
    #AudioAds #Formats #VideoAds

    Display ads [Banners] Almost any visual advertisement can be called a display ad. You may also know and use it as a banner type. Regularly it frames the content on the web page and can be located on

    May 18, 2023
  • The best 18 Advertising and Marketing Events to Attend In 2023 / Q2-Q3 The best 18 Advertising and Marketing Events to Attend In 2023 / Q2-Q3
    #Events

    AdExchanger’s Programmatic I/O Las Vegas 2023 Data-driven professionals from brands, marketing agencies, publishers, and technology companies represent the full programmatic ecosystem and are

    May 04, 2023
  • What Is an Ad Network? Complete Beginners Guide What Is an Ad Network? Complete Beginners Guide
    #Ad Network

    What is an Ad Network? Digital ad accounts for about 50% of all advertising-related spending in the world. Therefore, now digital advertising is a powerful tool that modern advertisers can use. An

    Apr 24, 2023
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