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BidsCube Partners with Huawei for Premium Ad Inventory Integration
In a significant development in the ad tech industry, BidsCube has partnered with Huawei. This collaboration opens up new avenues for advertisers using BidsCube’s Demand Side Platform to launch
Jun 24, 2024 -
Publisher’s Checklist for Boosting Revenue with Programmatic
Navigating the dynamic landscape of digital publishing requires a close focus on maximizing revenue streams for sustained growth and success. Programmatic advertising has emerged as a powerful tool fo
Apr 10, 2024 -
What’s Hidden Behind the Rise of SPO or “Everyone is a fan of transparency until it’s their turn”
The advertising industry has started positioning SPO as the prime solution for sustainability-minded marketers. Rather than solely focusing on maximizing return on ad spend, marketers now have the opp
Mar 28, 2024 -
10 Tips and Success Strategies To Maximize Programmatic ROI
In today’s fast-paced digital world, where ads pop up everywhere online, programmatic advertising stands out as a key tool for marketers. It’s all about using automated systems to buy and
Feb 22, 2024 -
10 Trends&Challenges the AdTech Industry Will Face in 2024
In the realm of adtech, 2023 unfolded without any unexpected twists, and 2024 will follow suit. The upcoming year will witness the ongoing evolution of established trends, essentially building upon pr
Jan 11, 2024 -
How Can Programmatic Ecosystems Benefit An Advertising Market?
In recent years, there has been a renewed emphasis on optimizing the collaboration and synergy among various programmatic elements and market players in the advertising landscape. This discussion incl
Dec 23, 2023