The largest contentful paint is a user-centric performance metric that calculates the loading speed of a web page. It is an essential aspect of Core Web Vitals, a set of metrics introduced by Google to evaluate and improve the user experience of websites. LCP focuses explicitly on the perceived load time of the most significant content element within the viewport of a web page.
Our tech staff and AdOps are formed by the best AdTech and MarTech industry specialists with 10+ years of proven track record!