We are thrilled to announce that BidsCube has been shortlisted as AdTech Company of the Year at the prestigious UK Business Tech Awards 2025. This recognition celebrates our continuous commitment to transforming the programmatic advertising industry through innovation, transparency, and unwavering dedication to client success.
The UK Business Tech Awards recognize the finest tech companies, projects, and individuals across various industries, spotlighting those who push boundaries and redefine what is possible with technology. Being recognized among the top players in AdTech is a significant milestone for us and a testament to the hard work, expertise, and forward-thinking vision that drives BidsCube.
A Vision Rooted in Transparency and Innovation
Since its inception, BidsCube has aimed to empower businesses with advanced programmatic advertising technologies that deliver real value. In a market often marked by opacity and complexity, we chose a different path: one of openness, flexibility, and client-centric development.
Our suite of solutions—including the BidsCube SSP, white-label solutions, along with our powerful BidsCube Community—has enabled publishers and advertisers to build their own tailored programmatic ecosystems. From day one, we have prioritized providing our partners with full control over their inventory, access to premium demand sources, and advanced tools for traffic optimization and monetization.
Achievements That Set Us Apart
A series of impactful milestones drive our nomination for AdTech Company of the Year:
- Innovative Product Development: Over the past year, we have introduced groundbreaking features, including Traffic Bridge for seamless multi-channel supply integration, as well as advanced fraud prevention mechanisms such as IP mismatch detection and cookie sync, which empower our clients to refine and enhance their programmatic strategies.
- Strong Client Results: Our partners have achieved measurable improvements across key metrics, including fill rate, eCPM, and ROI. Through our advanced optimization algorithms and transparent reporting, they have achieved higher revenue while maintaining control and compliance with evolving privacy standards.
- Community Building: The BidsCube Community has continued to grow rapidly, connecting over 250 partners and more than 150 active clients worldwide. By creating a space where publishers and demand partners can collaborate directly, we help facilitate access to high-quality inventory and fairer trading environments.
- Exceptional Support: Our dedicated support team, comprising over 40 expert account managers, provides 24/7 assistance to ensure our partners are never left in the dark. Whether it’s onboarding new publishers, troubleshooting complex integrations, or fine-tuning yield strategies, our team is always ready to help.
- Global Expansion: We have expanded our footprint into new regions, enabling more publishers and media owners to access our white-label technology and the BidsCube Community. This expansion reflects our mission to democratize access to powerful programmatic tools on a global scale.
This shortlisting is not only a recognition of BidsCube as a company but also a tribute to the incredible work of our global team and the trust and collaboration of our partners. From developers and product managers to account teams and marketing strategists, every person at BidsCube plays a vital role in driving our shared success.
To our partners and clients: your ongoing feedback, ambitious goals, and willingness to collaborate with us are what drive our progress. We are honored to serve as your technology backbone and help bring your vision for programmatic growth to life.
Looking Ahead
As we look forward to the final announcement of the UK Business Tech Awards later this year, we remain focused on delivering even more value to our partners. Our roadmap includes the further expansion of our AI-powered optimization tools, enhancements to our adtech solutions, and the addition of new features to the BidsCube Community. We believe that the future of programmatic belongs to those who embrace transparency, flexibility, and innovation. BidsCube is proud to be at the forefront of this movement, helping redefine what’s possible in AdTech and empowering the next generation of digital advertising leaders.
We invite all publishers, media owners, and advertisers to join us as we continue to build an open, high-performance programmatic future. Whether you are looking to launch your own white-label SSP, connect directly with top-tier demand through our marketplace, or leverage advanced traffic optimization tools, BidsCube is here to support and accelerate your success.
On behalf of the entire BidsCube team, we would like to extend our gratitude to the UK Business Tech Awards for this honor and thank all our partners for their trust and collaboration. We are excited to continue this journey together and to keep pushing the boundaries of what can be achieved in AdTech. Stay tuned for more updates—and wish us luck!