SDR/Lead Generation (AdTech/Programmatic)

Key responsibilities

  • Lead research and qualification in adtech / programmatic (DSPs, publishers, agencies)
  • Working with LinkedIn Sales Navigator: ICP building, search, segmentation
  • Launching and managing outbound sequences (LinkedIn / email)
  • Writing clear, simple copy for outbound sequences
  • CRM management: lead statuses, notes, data quality
  • Meeting defined KPI targets (leads volume, replies, meetings)
  • Participating in brainstorming sessions: ICP, messaging, hypothesis testing
  • Team collaboration and regular communication with the Team Lead

What we expect

  • Availability during agreed working hours and responsiveness throughout the day
  • Focus not only on activity, but also on lead quality and overall results
  • Ability to independently understand the product and market and apply this knowledge in outbound
  • Consistent work pace and regular execution of daily tasks
  • Openness to feedback and willingness to adjust approach
  • Probation period with clearly defined expectations and metrics
Hard skills
  • Experience in adtech / programmatic advertising
  • Understanding of the market (SSPs, DSPs, publishers, demand & supply)
  • Hands-on experience with LinkedIn Sales Navigator (ICP building, search, segmentation)
  • Experience working with CRM systems (Pipedrive, HubSpot, or similar)
  • Experience with outbound and automation tools (Reply.io, Snov.io, Surfe, or similar)
  • Understanding of outbound processes and sequencing logic
  • English — working proficiency (written communication)
Soft skills
  • Strong self-organization and discipline
  • Ability to work independently
  • Proactive mindset and initiative
  • Teamwork skills
  • High-quality written communication

We offer

  • Fully remote work format;
  • Flexible schedule focused on results;
  • A team of strong engineers experienced in highload projects;
  • Challenging and meaningful tasks — not just routine coding;
  • Competitive compensation and transparent bonus system.