Success Strategies

General Metrics To general metrics, we can refer to commonly used or applicable across various advertising campaigns or marketing strategies. These are common indicators that can be used to understan

Many people have stopped watching linear TV and started paying attention to tablets, smartphones, and PCs. It is more convenient and easier because you can choose programs, films, and TV shows in high

What is Big Data and How It is Related to Advertising Big Data is a general term that describes technologies and different methods for analyzing and processing continuous flows of useful information

Today, with the help of technology, brands can attract the maximum number of users with minimal effort. On the other side, media owners, TV shows, entertainment services, blogs, and apps can monetize

A brand's reputation is priceless! It is the result of countless conscious decisions and efforts by marketers and brand managers. And it's very easy to destroy it. Considering modern challenges, it is