Guide
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Programmatic Advertising 101: 2023 Guide
You have probably heard of programmatic advertising, even if you are not a market specialist, a direct seller, or a buyer. It can make your campaigns more profitable, less time-consuming, and more eff
Feb 10, 2023 -
Brand Safety in Programmatic: Top Challenges and Success Strategies
A brand's reputation is priceless! It is the result of countless conscious decisions and efforts by marketers and brand managers. And it's very easy to destroy it. Considering modern challenges, it is
Jan 25, 2023 -
The Rise of Mobile Programmatic Advertising: Essential Guide
According to Statista’s research, in 2020, the mobile advertising market reached a record 223 billion dollars worldwide, and according to the latest forecasts, it will reach 339 billion by 2023. The
Jan 12, 2023